NCMA

Icon-Xchange: Refreshing ideas in the desert

The numerous manufacturers’ representatives had the opportunity to discuss with their respective suppliers at the 48 booths of the “Marketplace” Figure: BFT International
The numerous manufacturers’ representatives had the opportunity to discuss with their respective suppliers at the 48 booths of the “Marketplace”
Figure: BFT International
Being well received: The live connections via internet to the production plants of the customers of the sponsors of the event, Pathfinder, Columbia, Besser and Hess Figure: BFT International
Being well received: The live connections via internet to the production plants of the customers of the sponsors of the event, Pathfinder, Columbia, Besser and Hess
Figure: BFT International
In the opinion of NCMA President, the new concept proved to be successful Figure: BFT International
In the opinion of NCMA President, the new concept proved to be successful
Figure: BFT International

The dual event comprising the annual membership meeting of the National Concrete Masonry Association (NCMA) and the first edition of the trade show Icon-Xchange must have appeared to the participants like “an oasis in the desert” and this not only because of the venue Palm Springs. Since the manufacturers of concrete masonry units in the U.S.A. also had been suffering the consequences of the international economic and financial crises for a very long time, the diversified event program gave refreshing impetus for an economic recovery.

The start of the event was marked by the B2B Exchange held...

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BFT 03/2014

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BFT 03/2014

Ressort:  EVENTS | VERANSTALTUNGEN
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