Weckenmann

New website in responsive design and six languages

On May 3, Weckenmann Anlagentechnik GmbH+Co.KG located in Dormettingen, Swabia, released their reprogramed internet presence. “By switching our website to ‚responsive web design‘, we comply with the changes in web browsing behavior”, managing director Wolfgang Weckenmann states. “We are operating all over the world with a very high export share and have realized that the proportion of people using a mobile device to access the internet is steadily increasing.” Actually, the worldwide proportion of mobile internet use amounted to 43.55 % in 2016.

Much information clearly structured and multi-lingual

The new website provides a lot of profound information in image and text on the entire range of products and services of Weckenmann. The company has been developing equipment and machinery for the production of precast concrete elements since 1957. Plants of the Swabian machinery and equipment manufacturer are operating on all continents. This explains as well why the new website is available in German, English, French, Spanish, Portuguese and Russian languages, while further languages cannot be ruled out in future. The navigation structure is distinct, clear and not cluttered.

The scrolling direction is vertical enabling the visitor of a site to scroll down conveniently and gather information in the speed that is pleasant for them. The new Weckenmann website is working as good on the tablet PC as on the mobile phone or on a desktop computer with 27-inch monitor. Such kind of website is called “responsive” by web designers, which means that the website automatically adapts to the screen of the respective user. “By modernizing our internet presence in terms of content, visual appearance and technology, we want to show that we not only design innovative machinery and software but also keep pace with the times in respect of information and dialog”, Wolfgang Weckenmann says.

The section of the information library provides detailed information areas about the wide variety of precast concrete plants, which Weckenmann has already installed all over the world.

x

Related articles:

Issue 09/2011 Marketing on Web 2.0

Catching customers on the Web

In this country, 70 percent of the population has Internet access. Every German citizen spends 100 minutes on average on the Internet ­- with tendency to rise [2]. 30 million Germans are members of...

more
Issue 06/2013 J. D. Neuhaus

Website with well-structured product overview

The revised website of J.D. Neuhaus goes online with new database technology in the background and a range of optimized functions. The three most important innovations to the Internet site of the...

more
Issue 06/2011 Internet presence

Open around the clock

Very often, the online presence of a company is clicked off just after a few seconds – company profiles on the Internet are often too dull, too boring, uninteresting and not appealing. However, a...

more
Issue 11/2014 HeidelbergCement

New website with dynamic fly-out navigation

Since October 8, 2014, the internet presence of Heidelberg ­Cement AG appears in a new design. The website was visually, structurally and technically revised in a fundamental way. “Our goal was a...

more
Issue 12/2017 Weckenmann Anlagentechnik

Leading supplier of machinery and plant systems invests in Stassfurt, Germany

The plant engineering company Weckenmann GmbH & Co. KG, based in the German federal state of Baden-Wurttemberg, is investing around 3.2 million euros in the extension of its location in Saxony-Anhalt,...

more